Steve Cody is the founder and CEO of Bunking which is a marketplace for shared living and travel.
He also has another business called Marketplace Studio, which is a software development boutique firm focused on marketplace creation. He started in business as a teen with just $1,200. Then went on to create 17 more companies in just 30 years. Businesses that have generated over $750 million in sales.
- Bunking launched in beta mode about 3 months ago and is pre-revenue.
- They are running 4 go to market tests to uncover the niche that has the lowest customer acquisition cost, with the highest network effect.
- Bunking connects like-minded people to get together to use shared living and travel to have adventures they could not otherwise afford.
- Bunking is focused on the travel retreats sector, followed by remote work and roommate living.
- Collaborative living is becoming a huge thing, especially themed homes. E.g., YouTubers or tech workers living together learning and bouncing off each other.
- The impact of network effects is huge. Bunking enables individuals e.g., retreat owners to tap into this far more.
- Be prepared to think out of the box and pivot. Bunking did not turn out to work much like the way the team first thought it would.
- When you have a business idea, ask what do you want to get out of it? E.g., more free time or something else. Answering that question impacts how you make it a reality.
- Leverage your data from the start. Think about what you need to know about your customers to improve how you serve them.
“We´re building supply and getting user feedback.”
“Post CoVid there’s a lot more people with their own schedules and more mobility”
“You have to start with the premise that you’re going to find a way to make it happen”
“Bunking is almost like a dating platform, because we’re connecting like-minded people to do joint bookings.”
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Founder and CEO
Bunking Website – https://bunking.com/
Steve Cody´s Website – https://www.stevencody.com/
Steve Cody LinkedIn – https://ca.linkedin.com/in/stevemcody
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