Rabi Gupta is the CEO and founder of Evabot, a corporate gifting platform that leverages AI. He joins Ryan to talk all about how to leverage AI to build rapport and revenue growth. Rabi also talks about how AI can be integrated into any business, help build relationships and what the future of AI may look like.
- Evabot relies on a heavily product-led strategy for growth. Leveraging recipients of gifts and their data.
- Rabi and his team wanted to solve to problem of building relationships quickly, this is what gave them the idea of gifting. This then evolved into how to understand what gift people would like, into using AI and then Evabot was born.
- The concept was by giving a gift, to act as a trojan horse, Evabot would then have incredible data and information that could then be used to build more revenue.
- A singular question can capture more than one answer. One of the keys to Evabot’s success was trialling various ways of asking questions to users.
- One of Evabot’s initial challenges is to prove and show they weren’t just a gifting platform but an AI sales tool. Rabi drove this forward by creating a solution that looks totally different to their existing one and trialling it first on their own employees.
- Evabot is not Rabi’s first start-up. What he learnt from his existing projects is how important the team you build is to your initial and future successes and that you need to work with people you enjoy working with.
- Thinking big but understanding that each day is a small step towards the success you desire is one of the mantras Rabi tells himself and instils in his team too.
“What we are doing today is helping businesses build rapport with their customers using AI”
“The first gift was just a trojan horse to get this information”
“Create a solution that looks different to the existing solution to get you out of this [product] bucket”
“If you just keep at it the luck will eventually come your side and you’ll find something for you and eventually you’ll be successful”
“Every day is just one more step towards success”
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Founder and CEO
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