Simha is the CEO and co-founder of Ushur, a service engagement platform that leverages data and tech to digitally transform backend processes for industries that struggle with customer service.
Simha talks to Ryan about his journey through entrepreneurship, including his experience in running $ 100 million revenue companies, and consulting and scaling teams. He explains how he and his team have created a new category within the SaaS space with their unique customer experience automation product and how he bootstrapped his way to gaining fortune 500 companies as clients before gaining VC backing. He also sheds light on what he believes the future of tech to be.
KEY TAKEAWAYS
- After gaining two fortune 500 companies as clients, Ushur was able to obtain VC backing. The growth since the funding 3 ½ years ago has been over 200% each year!
- Primary revenue growth was based on building a SaaS platform that focused on and was built solely around the industries they knew needed their platform.
- Simha always knew entrepreneurship was for him, he was surrounded by like-minded people and this always inspired him to take risks and continuously look for opportunities.
- Focusing on industries where customer service and experience were lacking was the main goal when Simha and his team started Ushur.
- There’s a lot of friction in industries such as Insurance when customers are trying to reach the company but it also works the other way round, something that Simha had to bear in mind when building and expanding the platform.
- The evolution of communication and the impact this has on customer experience, particularly around what Simha coins ‘micro engagement’ is something he and his team knew would be at the core of their product.
- The brand recognition Ushur has built has allowed them to grow through recommendations and trust.
BEST MOMENTS
“We built a horizontal platform with a vertical go-to-market strategy”
“Having discipline and focus allows you to run a long race”
“Many things in life are serendipity and accidental”
Do You Want The Closing Secrets That Helped Close Over $125 Million in New Business for Free?” Grab them HERE: https://www.whalesellingsystem.com/closingsecrets
Ryan Staley
Founder and CEO
Whale Boss
312-848-7443
EPISODE RESOURCES
https://www.linkedin.com/in/simhasadasiva/
ABOUT THE SHOW
How do you grow like a VC-backed company without taking on investors? Do you want to create a lifestyle business, a performance business or an empire? How do you scale to an exit without losing your freedom?
Join the host Ryan Staley every Monday and Wednesday for conversations with the brightest and best Founders, CEO and Entrepreneurs to crack the code on repeatable revenue growth, leadership, lifestyle freedom and mindset.
This show has featured Startup and Billion Dollar Founders, Best Selling Authors, and the World’s Top Sales and Marketing Experts like Terry Jones (Founder of Travelocity and Chairman of Kayak), Andrew Gazdecki (Founder of Micro Acquire), Harpal Sambhi (Founder of Magical with a previous exit to Linkedin) and many more.
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